Amazon Friendly

NU is very much aware of and concerned about the issue of managing the Açaí resource as an important cultural item and is involved in discussions with other concerned groups and individuals as to how the resource is most appropriately managed and allocated.

The company was started on the basis that it would operate their business in the Amazon in a manner which served to maintain or enhance the fragile social and environmental balance that exists in the region, and to employ principles of fair trade. This vision of how the company should operate in the Amazon has been captured into a brand promise complete with Amazon Friendly logo, a concept that the company is now trying to promote amongst other resource-based industry in the Amazon region.

amazon friendly

acai side images
acai side images
acai side images